Robert W. Holleyman, II
President and Chief Executive Officer
Business Software Alliance

Robert Holleyman is president and chief executive officer of the Business Software Alliance (BSA). Holleyman has headed the alliance since 1990, overseeing its operations in more than 85 countries, including offices in London, Singapore and Beijing. Holleyman has been active in leading the industry’s efforts to expand into emerging markets including China and Eastern Europe. He is widely known for his work on policy-related issues affecting the technology industry including international copyright laws, cyber security, trade and electronic commerce.

Robert Cresanti
Vice President, Public Policy
Business Software Alliance

As Vice President for Public Policy, Robert Cresanti directs the Business Software Alliance's (BSA) worldwide public policy agenda. Formerly the Senior Vice President and General Counsel for the Information Technology Association of America (ITAA), he focused on IP issues and directed/quarterbacked all political strategy for the association. In addition, he managed all legal affairs and served as a member of the Board of Directors.

Jeffrey Hardee
Vice President, BSA Asia
Business Software Alliance

Jeffrey Hardee is Vice President, BSA Asia and is based in Singapore. He is responsible for administration of the region and policy matters. Before joining BSA, Mr. Hardee worked for eight years with the Motion Picture Association (MPA) as Vice President Asia-Pacific. In this capacity, he worked on market access issues and legislation to protect copyrights and promote e-commerce. Prior to MPA, Mr. Hardee was with the U.S. Department of Commerce (USDOC). He began there in 1983 as a Presidential Management Intern and went on to lead the Malaysia/Singapore/ Brunei desk and the Taiwan desk. His last assignment with USDOC was with the Foreign Commercial Service at the U.S. Embassy in Jakarta, Indonesia, where he served from 1988-1992.

Mr. Hardee earned his bachelor's degree in economics and political science from Duke University and his master of public affairs degree from the University of Texas in Austin.

Beth Scott
Vice President, BSA Europe
Business Software Alliance

Beth Scott is Vice President, BSA Europe. Ms. Scott heads up the European organisation and is responsible for BSA's operations in Brussels, London, Paris and Munich. She directs the communications, marketing and education activities and liases with policy and enforcement on programs throughout Europe, the Middle East and Africa. Ms. Scott joined BSA in 1998 with 13 years experience in the software industry including eight years with Adobe Systems at its European headquarters in the Netherlands and then Scotland. She held several positions with the company during that period concluding as creative services manager for its European advertising and marketing programs. Ms. Scott also worked as an information systems analyst before specialising in marketing and communications.

She holds a bachelor's degree in computer science and a post-graduate in marketing from Napier University, Edinburgh, UK.

Diane Smiroldo
Vice President, Public Affairs
Business Software Alliance

Diane Smiroldo is Vice President of Public Affairs at BSA. She directs the organization's communications and public affairs programs including marketing and education activities, media relations, global branding and message development programs. Ms. Smiroldo joined the BSA in 1992, with a decade of experience in strategic communications. Before joining BSA, she managed the Edison Electric Institute's media relations activities and message development programs on a variety of issues including the environment. Ms. Smiroldo also worked at the U.S. Office of Personnel Management where she developed and conducted seminars on the congressional and legislative process and regulatory procedures.

Ms. Smiroldo holds a bachelor's degree from Virginia Tech in political science and sociology.

Scott Van Hove
Vice President, Global Operations
Business Software Alliance

Scott Van Hove is Vice President, Global Operations. He supervises administrative functions for BSA including finance, human resources and metrics. He is also responsible for Europe operations and assists with Asia programs. From 1987 through 1998, Mr. Van Hove worked for Manor Care, Inc, a publicly traded Fortune 500 company previously based in the Washington area. His most recent position was as Executive Vice President of Operations. Prior to that he worked for a law firm, as well as Arthur Andersen & Co.; both in Washington. Mr. Van Hove graduated magna cum laude from Augustana College and he received his law degree from the University of South Dakota Law School, where he graduated with honors. He is a member of the District of Columbia Bar and the D.C. Institute of CPAs.